Being Vegan, Vegan Being – Asher Brown – It’s About the Impact Your Food Choices Have on Yourself and the World

I live in LA and run the content agency @pollutiontv. Companies hire us to shoot commercials and web videos and run influencer campaigns. I also take pictures of vegan food and post on Instagram.

What was the moment you realize that you wanted to go vegan?

My sister went vegan first and challenged me to do the same.

How long have you been Vegan?

I went vegetarian at the age of 9 and vegan about 15 years ago.

Why is being Vegan important to you?

Because I care about animals, the planet, and my body. And because food justice is a big part of social justice.

Any recommended Vegan books?

Hard to pick just a few. I’ve got a whole bookcase at home of vegan and foodie books. Some faves: Eating Animals and Animal Liberation were big formative books. Love Vegan Yack Attack’s new cookbook. Anything by Dr. Barnard. Ruby Roth’s books for kids. The Sexy Vegan has a micro cookbook series for when you only want to read a little.

Any recommended social sites?

Instagram activism is the easiest form of activism. Every time you post something with the hashtag #vegan or like a post from an activist or non-profit, you’re helping to share our message and grow the movement.

Do you have a favorite movie or videos or your own media that you want to share?

I shoot 20-30 animal rights non-profit vids a year. I’m especially fond of any shoot that lets me spend the day at an animal sanctuary or a care farm.

Do you actively promote veganism? How? Please share any stories you would like.

Every chance I get. Have you seen my Instagram?

What is your favorite Vegan meme?

@incogneato_vegan is my go-to for dank vegan memes

What is the vegan stereotype you hear the most and how do you respond to it?

I hang out with a lot of vegan athletes and bodybuilders. No one asks them where they get their protein.

What’s your favorite Vegan restaurant?

I’m spoiled. LA is overflowing with vegan restaurants. Let me flip that question – I travel all the time for work – who has an amazing vegan spot in their hometown that I need to check out.

Please share your favorite vegan recipe?

Take a bunch of whole foods (veggies, potatoes, lentils, etc). Throw them into a pot with some salt and water. Cook until delicious.

Some encouraging words for new Vegans?

Don’t worry about being perfect. It’s about paying attention to the impact that your food choices have on yourself and your community, not about being 100% anything.

What does living cruelty-free mean to you?

Every day trying to live a little bit better. Pushing myself to open my eyes to the suffering around me, but also giving myself permission to enjoy the beauty that is life.

What are you favorite Vegan non-food products or companies?

Trying to dig deeper into ethical fashion. Love what Tastemaker Supply, Susi Studio, and Nicora Shoes are doing to the footwear scene

What is the toughest Vegan item to find that you need?

I’d love to see plant meats get cheap enough that everyone can afford to buy them. Part of that is getting more people to buy in, and part of that is fighting against the incredibly destructive system of subsidies that make raising animals in this country cheaper than raising plants.

Talk about a time when you struggled with your Veganism?

Every day. I’m a flawed human living in a fragile body on a ball of rock hurtling at incredible speeds through space. But what an amazing ride.

What is one question you would ask other Vegans? Please answer it.

What have you done today to take care of the planet? And what have you done to take care of yourself?

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